{"id":1617,"date":"2016-12-12T15:18:13","date_gmt":"2016-12-12T15:18:13","guid":{"rendered":"https:\/\/cityfalcon.com\/blog\/?p=1617"},"modified":"2018-03-14T12:26:24","modified_gmt":"2018-03-14T12:26:24","slug":"why-the-apple-stock-is-the-perfect-short-for-your-tech-portfolio","status":"publish","type":"post","link":"https:\/\/www.cityfalcon.ai\/blog\/ru\/investments\/why-the-apple-stock-is-the-perfect-short-for-your-tech-portfolio\/","title":{"rendered":"\u041f\u043e\u0447\u0435\u043c\u0443 \u0430\u043a\u0446\u0438\u0438 Apple - \u0438\u0434\u0435\u0430\u043b\u044c\u043d\u043e\u0435 \u0441\u043e\u043a\u0440\u0430\u0449\u0435\u043d\u0438\u0435 \u0434\u043b\u044f \u0432\u0430\u0448\u0435\u0433\u043e \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u043e\u0433\u043e \u043f\u043e\u0440\u0442\u0444\u0435\u043b\u044f"},"content":{"rendered":"<br \/>\n<style>\n.wp-caption {\nmax-width: 100% !important;\n}\n iframe {\nmax-width: 100%; hight: auto;\n}\n<\/style>\n<h2><b>\u0420\u0435\u0437\u044e\u043c\u0435:<\/b><\/h2>\n<ul>\n<li>2016 \u0433\u043e\u0434 \u0431\u044b\u043b \u0441\u0443\u043c\u0430\u0441\u0448\u0435\u0434\u0448\u0438\u043c \u043d\u0430 \u0433\u0435\u043e\u043f\u043e\u043b\u0438\u0442\u0438\u0447\u0435\u0441\u043a\u043e\u043c \u0438 \u0434\u0440\u0443\u0433\u0438\u0445 \u0444\u0440\u043e\u043d\u0442\u0430\u0445;<\/li>\n<li>Apple \u0438\u0437\u043e \u0432\u0441\u0435\u0445 \u0441\u0438\u043b \u043f\u044b\u0442\u0430\u043b\u0430\u0441\u044c \u0432\u043d\u0435\u0434\u0440\u044f\u0442\u044c \u0438\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u0438 \u0432 \u0442\u0435\u0447\u0435\u043d\u0438\u0435 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0445 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u0438\u0445 \u043b\u0435\u0442 \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 \u0434\u0440\u0443\u0433\u0438\u043c\u0438 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u043c\u0438 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f\u043c\u0438, \u0442\u0430\u043a\u0438\u043c\u0438 \u043a\u0430\u043a Facebook, Google, Amazon \u0438 Tesla;<\/li>\n<li>\u0415\u0441\u043b\u0438 \u0432\u0430\u0448 \u043f\u043e\u0440\u0442\u0444\u0435\u043b\u044c \u0432\u043a\u043b\u044e\u0447\u0430\u0435\u0442 \u0430\u043a\u0446\u0438\u0438 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439, \u043a\u043e\u0440\u043e\u0442\u043a\u0438\u0435 \u043f\u0440\u043e\u0434\u0430\u0436\u0438 Apple \u043c\u043e\u0433\u0443\u0442 \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0442\u044c \u0437\u0430\u0449\u0438\u0442\u0443 \u0432\u0430\u0448\u0435\u0433\u043e \u043f\u043e\u0440\u0442\u0444\u0435\u043b\u044f \u043e\u0442 \u0443\u0431\u044b\u0442\u043a\u043e\u0432, \u0435\u0441\u043b\u0438 \u0438 \u043a\u043e\u0433\u0434\u0430 \u0440\u044b\u043d\u043e\u043a \u0438\u0441\u043f\u0440\u0430\u0432\u0438\u0442\u0441\u044f;<\/li>\n<li>\u0412\u044b \u0434\u043e\u043b\u0436\u043d\u044b \u0431\u044b\u0442\u044c \u043e\u0441\u0442\u043e\u0440\u043e\u0436\u043d\u044b \u043f\u0440\u0438 \u043a\u043e\u0440\u043e\u0442\u043a\u043e\u0439 \u043f\u0440\u043e\u0434\u0430\u0436\u0435 \u0430\u043a\u0446\u0438\u0439, \u043d\u043e \u0432\u0440\u044f\u0434 \u043b\u0438 \u043a\u0442\u043e-\u0442\u043e \u0441\u0442\u0430\u043d\u0435\u0442 \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u044c Apple \u0441 \u0440\u044b\u043d\u043e\u0447\u043d\u043e\u0439 \u043a\u0430\u043f\u0438\u0442\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u0435\u0439 $600\u043c\u043b\u0440\u0434 \u0438 EV $460\u043c\u043b\u0440\u0434;<\/li>\n<li>iPhone \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 60% + \u0434\u043e\u0445\u043e\u0434\u0430 Apple. \u041d\u0430\u0441\u044b\u0449\u0435\u043d\u0438\u0435 \u0440\u044b\u043d\u043a\u0430 \u0441\u043c\u0430\u0440\u0442\u0444\u043e\u043d\u043e\u0432 \u0438 \u0443\u0434\u043b\u0438\u043d\u0435\u043d\u0438\u0435 \u0446\u0438\u043a\u043b\u043e\u0432 \u0437\u0430\u043c\u0435\u043d\u044b \u0442\u0435\u043b\u0435\u0444\u043e\u043d\u043e\u0432 \u0441\u0442\u0430\u0432\u044f\u0442 \u043f\u043e\u0434 \u0443\u0433\u0440\u043e\u0437\u0443 \u043f\u0435\u0440\u0441\u043f\u0435\u043a\u0442\u0438\u0432\u044b \u0440\u043e\u0441\u0442\u0430 Apple;<\/li>\n<li>\u041a\u0430\u043a \u0431\u044b\u0432\u0448\u0438\u0439 \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u043a Nokia \u0438 Skype, \u044f \u0432\u0438\u0434\u0435\u043b, \u043a\u0430\u043a \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u043c\u043e\u0433\u0443\u0442 \u0442\u0435\u0440\u043f\u0435\u0442\u044c \u043d\u0435\u0443\u0434\u0430\u0447\u0443 \u0441 \u043e\u0447\u0435\u043d\u044c \u0441\u0438\u043b\u044c\u043d\u044b\u0445 \u043f\u043e\u0437\u0438\u0446\u0438\u0439 \u0438\u0437-\u0437\u0430 \u0441\u043b\u0430\u0431\u043e\u0433\u043e \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0441\u0442\u0432\u0430 \u0438 \u043d\u0435\u0434\u043e\u0441\u0442\u0430\u0442\u043a\u0430 \u0438\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u0439;<\/li>\n<li>\u041f\u043e \u0446\u0435\u043d\u0435 $112 Apple \u0442\u043e\u0440\u0433\u0443\u0435\u0442\u0441\u044f \u0441 \u043a\u043e\u043d\u0441\u0435\u043d\u0441\u0443\u0441\u043d\u044b\u043c \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u043e\u043c P \/ E \u043d\u0430 2017 \u0433\u043e\u0434, \u0440\u0430\u0432\u043d\u044b\u043c 11 \u0440\u0430\u0437. \u0415\u0441\u043b\u0438 \u0438\u0441\u043a\u043b\u044e\u0447\u0438\u0442\u044c \u0431\u043e\u043b\u044c\u0448\u043e\u0439 \u043e\u0441\u0442\u0430\u0442\u043e\u043a \u0434\u0435\u043d\u0435\u0436\u043d\u044b\u0445 \u0441\u0440\u0435\u0434\u0441\u0442\u0432 \u0438\u0437 \u0446\u0435\u043d\u044b, \u0430\u043a\u0446\u0438\u0438 \u0442\u043e\u0440\u0433\u0443\u044e\u0442\u0441\u044f \u0441 \u043a\u043e\u044d\u0444\u0444\u0438\u0446\u0438\u0435\u043d\u0442\u043e\u043c P \/ E \u0432 8,5 \u0440\u0430\u0437\u0430. \u0410\u043a\u0446\u0438\u0438 \u043c\u043e\u0433\u0443\u0442 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u044c\u0441\u044f \u0434\u0435\u0448\u0435\u0432\u044b\u043c\u0438 \u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0435 \u044d\u0442\u0438\u0445 \u043c\u0443\u043b\u044c\u0442\u0438\u043f\u043b\u0438\u043a\u0430\u0442\u043e\u0440\u043e\u0432, \u043d\u043e \u0441 \u0438\u0445 \u043c\u0435\u0433\u0430-\u0440\u044b\u043d\u043e\u0447\u043d\u043e\u0439 \u043a\u0430\u043f\u0438\u0442\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u0435\u0439 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0438\u043d\u0441\u0442\u0438\u0442\u0443\u0446\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0445 \u0438\u043d\u0432\u0435\u0441\u0442\u043e\u0440\u043e\u0432 \u0443\u0436\u0435 \u0434\u043e\u0441\u0442\u0438\u0433\u043b\u0438 \u0431\u044b \u0441\u0432\u043e\u0435\u0433\u043e \u043b\u0438\u043c\u0438\u0442\u0430 \u043f\u043e\u043a\u0443\u043f\u043e\u043a \u0430\u043a\u0446\u0438\u0439;<\/li>\n<li>\u042f \u0437\u0430\u043a\u0440\u043e\u044e \u0441\u0432\u043e\u044e \u043a\u043e\u0440\u043e\u0442\u043a\u0443\u044e \u043f\u043e\u0437\u0438\u0446\u0438\u044e, \u0435\u0441\u043b\u0438 \u043e\u043d\u0438 \u043d\u0430\u0447\u043d\u0443\u0442 \u0432\u0432\u043e\u0434\u0438\u0442\u044c \u043d\u043e\u0432\u0448\u0435\u0441\u0442\u0432\u0430 \u0438\u043b\u0438 \u0435\u0441\u043b\u0438 \u0421\u0428\u0410 \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u044f\u0442 \u0438\u043c \u043d\u0430\u043b\u043e\u0433\u043e\u0432\u044b\u0435 \u043a\u0430\u043d\u0438\u043a\u0443\u043b\u044b \u0438\u043b\u0438 \u043f\u0435\u0440\u0435\u0440\u044b\u0432, \u0447\u0442\u043e\u0431\u044b \u0432\u0435\u0440\u043d\u0443\u0442\u044c \u043d\u0430\u043b\u0438\u0447\u043d\u044b\u0435 \u0438\u0437-\u0437\u0430 \u0433\u0440\u0430\u043d\u0438\u0446\u044b;<\/li>\n<li>\u0412\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0442\u044c \u0430\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u044b\u0435 \u0438 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0435 \u0438\u0441\u0442\u043e\u0440\u0438\u0438 Apple \u0438 \u0434\u0440\u0443\u0433\u0438\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439 \u0432 \u0440\u0435\u0436\u0438\u043c\u0435 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0438. <a href=\"http:\/\/www.cityfalcon.com\/watchlists?assets=FB,AAPL,AMZN,TSLA,GOOG\" target=\"_blank\" rel=\"noopener noreferrer\">\u0437\u0434\u0435\u0441\u044c<\/a>.<\/li>\n<\/ul>\n<h2><b>\u0420\u044b\u043d\u043a\u0438 \u0432 2016 \u0433\u043e\u0434\u0443 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0432\u044b\u0440\u043e\u0441\u043b\u0438, \u043d\u0435\u0441\u043c\u043e\u0442\u0440\u044f \u043d\u0430 \u043d\u0435\u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u043e\u0441\u0442\u044c <\/b><\/h2>\n<p>2016 \u0433\u043e\u0434 \u0431\u044b\u043b, \u043c\u044f\u0433\u043a\u043e \u0433\u043e\u0432\u043e\u0440\u044f, \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u043d\u044b\u043c, \u0438 \u043d\u0430 \u0444\u043e\u043d\u0435 \u0432\u0441\u0435\u0439 \u043d\u0435\u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u043e\u0441\u0442\u0438 \u0431\u043e\u043b\u044c\u0448\u0438\u043d\u0441\u0442\u0432\u043e \u0440\u044b\u043d\u043a\u043e\u0432 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0432\u044b\u0440\u043e\u0441\u043b\u0438 - \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e, \u0438\u0437-\u0437\u0430 \u0438\u0437\u0431\u044b\u0442\u043e\u0447\u043d\u043e\u0439 \u043b\u0438\u043a\u0432\u0438\u0434\u043d\u043e\u0441\u0442\u0438, \u043d\u0438\u0437\u043a\u043e\u0433\u043e \u0443\u0440\u043e\u0432\u043d\u044f \u0438\u043b\u0438 \u043e\u0442\u0441\u0443\u0442\u0441\u0442\u0432\u0438\u044f \u043e\u0436\u0438\u0434\u0430\u043d\u0438\u0439 \u043f\u043e\u0432\u044b\u0448\u0435\u043d\u0438\u044f \u043f\u0440\u043e\u0446\u0435\u043d\u0442\u043d\u044b\u0445 \u0441\u0442\u0430\u0432\u043e\u043a. \u041f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0435 7-8 \u043b\u0435\u0442 \u0431\u044b\u043b\u0438 \u043e\u0442\u043b\u0438\u0447\u043d\u044b\u043c\u0438 \u0434\u043b\u044f \u0431\u043e\u043b\u044c\u0448\u0438\u043d\u0441\u0442\u0432\u0430 \u0438\u043d\u0432\u0435\u0441\u0442\u043e\u0440\u043e\u0432, \u0442\u0430\u043a\u0438\u0445 \u043a\u0430\u043a \u044f, \u043d\u043e \u0441\u0435\u0439\u0447\u0430\u0441 \u044f \u043d\u0435\u0440\u0432\u043d\u0438\u0447\u0430\u044e. \u0421\u043b\u0435\u0434\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u043d\u043e, \u0432\u043c\u0435\u0441\u0442\u043e \u0442\u043e\u0433\u043e, \u0447\u0442\u043e\u0431\u044b \u0434\u0435\u0440\u0436\u0430\u0442\u044c \u0442\u043e\u043b\u044c\u043a\u043e \u0434\u043b\u0438\u043d\u043d\u044b\u0439 \u043f\u043e\u0440\u0442\u0444\u0435\u043b\u044c, \u0447\u0442\u043e \u044f \u0434\u0435\u043b\u0430\u043b \u0432 \u0442\u0435\u0447\u0435\u043d\u0438\u0435 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0445 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u0438\u0445 \u043b\u0435\u0442, \u044f \u0442\u0435\u043f\u0435\u0440\u044c \u043f\u044b\u0442\u0430\u044e\u0441\u044c \u0445\u0435\u0434\u0436\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0441\u0432\u043e\u0439 \u043f\u043e\u0440\u0442\u0444\u0435\u043b\u044c, \u0434\u043e\u0431\u0430\u0432\u043b\u044f\u044f \u0430\u043a\u0446\u0438\u0438, \u043a\u043e\u0442\u043e\u0440\u044b\u0435, \u043d\u0430 \u043c\u043e\u0439 \u0432\u0437\u0433\u043b\u044f\u0434, \u043f\u0435\u0440\u0435\u043e\u0446\u0435\u043d\u0435\u043d\u044b. \u041e\u0434\u043d\u043e\u0439 \u0438\u0437 \u0442\u0430\u043a\u0438\u0445 \u0430\u043a\u0446\u0438\u0439 \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f Apple, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u0432 \u0431\u0443\u0434\u0443\u0449\u0435\u043c, \u043a\u0430\u043a \u044f \u043f\u043e\u043b\u0430\u0433\u0430\u044e, \u0441\u0442\u043e\u043b\u043a\u043d\u0435\u0442\u0441\u044f \u0441 \u0441\u0435\u0440\u044c\u0435\u0437\u043d\u044b\u043c \u043e\u0442\u043a\u043b\u043e\u043d\u0435\u043d\u0438\u0435\u043c \u043e\u0442 \u0441\u0432\u043e\u0435\u0433\u043e \u0431\u043e\u043b\u0435\u0435 \u0447\u0435\u043c \u0434\u0435\u0441\u044f\u0442\u0438\u043b\u0435\u0442\u043d\u0435\u0433\u043e \u043f\u0443\u0442\u0438 \u0440\u043e\u0441\u0442\u0430.<\/p>\n<div id=\"attachment_1618\" style=\"width: 703px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/blog.cityfalcon.com\/wp-content\/uploads\/2016\/12\/1-apple-stock-article.png\"><img fetchpriority=\"high\" decoding=\"async\" aria-describedby=\"caption-attachment-1618\" style=\"max-width: 100%; height: auto;\" class=\"wp-image-1618 size-full\" src=\"http:\/\/blog.cityfalcon.com\/wp-content\/uploads\/2016\/12\/1-apple-stock-article.png\" width=\"693\" height=\"300\" srcset=\"https:\/\/www.cityfalcon.ai\/blog\/wp-content\/uploads\/2016\/12\/1-apple-stock-article.png 693w, https:\/\/www.cityfalcon.ai\/blog\/wp-content\/uploads\/2016\/12\/1-apple-stock-article-300x130.png 300w, https:\/\/www.cityfalcon.ai\/blog\/wp-content\/uploads\/2016\/12\/1-apple-stock-article-600x260.png 600w\" sizes=\"(max-width: 693px) 100vw, 693px\" \/><\/a><p id=\"caption-attachment-1618\" class=\"wp-caption-text\">\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: Google \u0424\u0438\u043d\u0430\u043d\u0441\u044b<\/p><\/div>\n<h2><b>Apple \u0431\u044b\u043b\u0430 \u0434\u043e\u0432\u043e\u043b\u044c\u043d\u043e \u043d\u0435\u0441\u0442\u0430\u0431\u0438\u043b\u044c\u043d\u043e\u0439 \u0437\u0430 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0439 \u0433\u043e\u0434<\/b><\/h2>\n<p>\u0410\u043a\u0446\u0438\u0438 \u0443\u043f\u0430\u043b\u0438 \u043d\u0430 7% \u0437\u0430 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0439 \u0433\u043e\u0434, \u043d\u0435\u0441\u043c\u043e\u0442\u0440\u044f \u043d\u0430 \u0441\u0438\u043b\u044c\u043d\u044b\u0439 \u0444\u043e\u043d\u0434\u043e\u0432\u044b\u0439 \u0440\u044b\u043d\u043e\u043a. \u0418\u043d\u0432\u0435\u0441\u0442\u043e\u0440\u044b, \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e, \u0443\u0436\u0435 \u043d\u0430\u043a\u0430\u0437\u044b\u0432\u0430\u043b\u0438 \u0430\u043a\u0446\u0438\u0438 \u0437\u0430 \u043e\u0442\u0441\u0443\u0442\u0441\u0442\u0432\u0438\u0435 \u0438\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u0439 \u0438 \u0443\u0445\u0443\u0434\u0448\u0435\u043d\u0438\u0435 \u043f\u0435\u0440\u0441\u043f\u0435\u043a\u0442\u0438\u0432 \u0440\u043e\u0441\u0442\u0430.<\/p>\n<div id=\"attachment_1619\" style=\"width: 703px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/blog.cityfalcon.com\/wp-content\/uploads\/2016\/12\/2-apple-stock-article.png\"><img decoding=\"async\" aria-describedby=\"caption-attachment-1619\" style=\"max-width: 100%; height: auto;\" class=\"wp-image-1619 size-full\" src=\"http:\/\/blog.cityfalcon.com\/wp-content\/uploads\/2016\/12\/2-apple-stock-article.png\" width=\"693\" height=\"301\" srcset=\"https:\/\/www.cityfalcon.ai\/blog\/wp-content\/uploads\/2016\/12\/2-apple-stock-article.png 693w, https:\/\/www.cityfalcon.ai\/blog\/wp-content\/uploads\/2016\/12\/2-apple-stock-article-300x130.png 300w, https:\/\/www.cityfalcon.ai\/blog\/wp-content\/uploads\/2016\/12\/2-apple-stock-article-600x261.png 600w\" sizes=\"(max-width: 693px) 100vw, 693px\" \/><\/a><p id=\"caption-attachment-1619\" class=\"wp-caption-text\">\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: Google \u0424\u0438\u043d\u0430\u043d\u0441\u044b<\/p><\/div>\n<h2><b>\u0413\u043e\u0434\u043e\u0432\u044b\u0435 \u043f\u0440\u043e\u0434\u0430\u0436\u0438 \u0438 \u043f\u0440\u0438\u0431\u044b\u043b\u044c Apple \u0441\u043d\u0438\u0437\u0438\u043b\u0438\u0441\u044c \u0432\u043f\u0435\u0440\u0432\u044b\u0435 \u0437\u0430 15 \u043b\u0435\u0442 \u0432 2016 \u0444\u0438\u043d\u0430\u043d\u0441\u043e\u0432\u043e\u043c \u0433\u043e\u0434\u0443.<\/b><\/h2>\n<p>\u041e\u043d \u0441\u043e\u043e\u0431\u0449\u0438\u043b \u043e \u0442\u0440\u0435\u0445 \u043f\u043e\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u0445 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u043d\u0438\u0436\u0435\u043d\u0438\u044f\u0445 \u0432 2016 \u0444\u0438\u043d\u0430\u043d\u0441\u043e\u0432\u043e\u043c \u0433\u043e\u0434\u0443, \u043f\u0440\u0438 \u044d\u0442\u043e\u043c \u0432 \u0447\u0435\u0442\u0432\u0435\u0440\u0442\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2016 \u0433\u043e\u0434\u0430 \u0431\u044b\u043b\u043e \u0437\u0430\u0444\u0438\u043a\u0441\u0438\u0440\u043e\u0432\u0430\u043d\u043e \u0441\u043d\u0438\u0436\u0435\u043d\u0438\u0435 \u043f\u0440\u043e\u0434\u0430\u0436 \u043d\u0430 9,8% \u0438 \u0441\u043d\u0438\u0436\u0435\u043d\u0438\u0435 \u043f\u0440\u0438\u0431\u044b\u043b\u0438 \u043d\u0430 23%. \u0421\u043d\u0438\u0436\u0435\u043d\u0438\u0435 \u043f\u0440\u043e\u0434\u0430\u0436 \u0432 \u043e\u0441\u043d\u043e\u0432\u043d\u043e\u043c \u0441\u0432\u044f\u0437\u0430\u043d\u043e \u0441 \u0437\u0430\u043c\u0435\u0434\u043b\u0435\u043d\u0438\u0435\u043c \u043f\u0440\u043e\u0434\u0430\u0436 iPhone (\u0441\u043d\u0438\u0436\u0435\u043d\u0438\u0435 \u043d\u0430 13% \u0433 \/ \u0433), \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u044e\u0442 2\/3 \u043e\u0431\u0449\u0435\u0439 \u0432\u044b\u0440\u0443\u0447\u043a\u0438 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438. \u041f\u0440\u043e\u0434\u0430\u0436\u0438 iPhone \u0441\u043d\u0438\u0437\u0438\u043b\u0438\u0441\u044c, \u043d\u0435\u0441\u043c\u043e\u0442\u0440\u044f \u043d\u0430 \u0437\u0430\u043f\u0443\u0441\u043a iPhone 7 \u0432 \u0441\u0435\u043d\u0442\u044f\u0431\u0440\u0435 \u0438 \u0440\u043e\u0441\u0442, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043e\u043d \u043f\u043e\u043b\u0443\u0447\u0438\u043b \u043f\u043e\u0441\u043b\u0435 \u0440\u0430\u0437\u0433\u0440\u043e\u043c\u0430 Samsung Galaxy Note 7.<\/p>\n<p>\u041a\u043e\u043c\u043f\u0430\u043d\u0438\u044f \u0442\u0430\u043a\u0436\u0435 \u0441\u0442\u043e\u043b\u043a\u043d\u0443\u043b\u0430\u0441\u044c \u0441 \u0432\u0441\u0442\u0440\u0435\u0447\u043d\u044b\u043c \u0432\u0435\u0442\u0440\u043e\u043c \u0438\u0437 \u041a\u0438\u0442\u0430\u044f, \u043e\u0434\u043d\u043e\u0433\u043e \u0438\u0437 \u0441\u0430\u043c\u044b\u0445 \u0431\u044b\u0441\u0442\u0440\u043e\u0440\u0430\u0441\u0442\u0443\u0449\u0438\u0445 \u0440\u044b\u043d\u043a\u043e\u0432 Apple. \u0420\u0430\u0441\u0442\u0443\u0449\u0430\u044f \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0446\u0438\u044f \u0441\u043e \u0441\u0442\u043e\u0440\u043e\u043d\u044b \u043c\u0435\u0441\u0442\u043d\u044b\u0445 \u043f\u0440\u043e\u0438\u0437\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u0435\u0439 \u043f\u043e\u0432\u043b\u0438\u044f\u043b\u0430 \u043d\u0430 \u043e\u0431\u044a\u0435\u043c\u044b, \u0432 \u0442\u043e \u0432\u0440\u0435\u043c\u044f \u043a\u0430\u043a \u043d\u043e\u0440\u043c\u0430\u0442\u0438\u0432\u043d\u044b\u0435 \u0432\u043e\u043f\u0440\u043e\u0441\u044b \u0432 \u0441\u0442\u0440\u0430\u043d\u0435 \u0432\u043b\u0438\u044f\u044e\u0442 \u043d\u0430 \u0434\u043e\u0445\u043e\u0434\u044b \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430 \u0443\u0441\u043b\u0443\u0433 Apple.<\/p>\n<div id=\"attachment_1620\" style=\"width: 610px\" class=\"wp-caption alignnone\"><a href=\"http:\/\/blog.cityfalcon.com\/wp-content\/uploads\/2016\/12\/3-apple-stock-article.png\"><img decoding=\"async\" aria-describedby=\"caption-attachment-1620\" style=\"max-width: 100%; height: auto;\" class=\"size-full wp-image-1620\" src=\"http:\/\/blog.cityfalcon.com\/wp-content\/uploads\/2016\/12\/3-apple-stock-article.png\" alt=\"\" width=\"600\" height=\"371\" srcset=\"https:\/\/www.cityfalcon.ai\/blog\/wp-content\/uploads\/2016\/12\/3-apple-stock-article.png 600w, https:\/\/www.cityfalcon.ai\/blog\/wp-content\/uploads\/2016\/12\/3-apple-stock-article-300x186.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><p id=\"caption-attachment-1620\" class=\"wp-caption-text\">\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: Apple Form 10-K \u0437\u0430 \u0444\u0438\u043d\u0430\u043d\u0441\u043e\u0432\u044b\u0439 \u0433\u043e\u0434, \u0437\u0430\u043a\u043e\u043d\u0447\u0438\u0432\u0448\u0438\u0439\u0441\u044f 24 \u0441\u0435\u043d\u0442\u044f\u0431\u0440\u044f 2016 \u0433.<\/p><\/div>\n<style type=\"text\/css\">\n.tg  {border-collapse:collapse;border-spacing:0;border-color:#ccc;}\n.tg td{font-family:Arial, sans-serif;font-size:14px;padding:10px 5px;border-style:solid;border-width:1px;overflow:hidden;word-break:normal;border-color:#ccc;color:#333;background-color:#fff;}\n.tg th{font-family:Arial, sans-serif;font-size:14px;font-weight:normal;padding:10px 5px;border-style:solid;border-width:1px;overflow:hidden;word-break:normal;border-color:#ccc;color:#333;background-color:#f0f0f0;}\n@media screen and (max-width: 767px) {.tg {width: auto !important;}.tg col {width: auto !important;}.tg-wrap {overflow-x: auto;-webkit-overflow-scrolling: touch;}}<\/style>\n<div class=\"tg-wrap\">\n<table class=\"tg\">\n<tr>\n<td><b>\u0412\u044b\u0440\u0443\u0447\u043a\u0430 ($bn)<\/b><\/td>\n<td><b>2014<\/b><\/td>\n<td><b>2015<\/b><\/td>\n<td><b>2016<\/b><\/td>\n<td><b>2016 %<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>iPhone<\/b><\/td>\n<td>102<\/td>\n<td>155<\/td>\n<td>136<\/td>\n<td>63.3%<\/td>\n<\/tr>\n<tr>\n<td><b>iPad<\/b><\/td>\n<td>30<\/td>\n<td>23<\/td>\n<td>21<\/td>\n<td>9.8%<\/td>\n<\/tr>\n<tr>\n<td><b>Mac<\/b><\/td>\n<td>24<\/td>\n<td>25<\/td>\n<td>23<\/td>\n<td>10.7%<\/td>\n<\/tr>\n<tr>\n<td><b>\u0421\u0435\u0440\u0432\u0438\u0441\u044b<\/b><\/td>\n<td>18<\/td>\n<td>20<\/td>\n<td>24<\/td>\n<td>11.2%<\/td>\n<\/tr>\n<tr>\n<td><b>\u0414\u0440\u0443\u0433\u0438\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u044b<\/b><\/td>\n<td>8<\/td>\n<td>10<\/td>\n<td>11<\/td>\n<td>5.1%<\/td>\n<\/tr>\n<tr>\n<td><b>\u0412\u0441\u0435\u0433\u043e<\/b><\/td>\n<td><b>182<\/b><\/td>\n<td><b>233<\/b><\/td>\n<td><b>215<\/b><\/td>\n<td><b>100.0%<\/b><\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p style=\"text-align: center;\">\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: Apple Form 10-K \u0437\u0430 \u0444\u0438\u043d\u0430\u043d\u0441\u043e\u0432\u044b\u0439 \u0433\u043e\u0434, \u0437\u0430\u043a\u043e\u043d\u0447\u0438\u0432\u0448\u0438\u0439\u0441\u044f 24 \u0441\u0435\u043d\u0442\u044f\u0431\u0440\u044f 2016 \u0433.<\/p>\n<h2><b>Apple \u0431\u044b\u043b\u0430 \u043d\u0430\u0438\u043c\u0435\u043d\u0435\u0435 \u0438\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u043e\u043d\u043d\u043e\u0439 \u0441\u0440\u0435\u0434\u0438 \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439.<\/b><\/h2>\n<p>\u0425\u043e\u0442\u044f \u043c\u044b \u0441\u043b\u044b\u0448\u0438\u043c \u043e\u0431 \u0418\u0418, \u043e\u0431\u043b\u0430\u0447\u043d\u044b\u0445 \u0441\u0435\u0440\u0432\u0438\u0441\u0430\u0445, \u0441\u043e\u043b\u043d\u0435\u0447\u043d\u044b\u0445 \u0431\u0430\u0442\u0430\u0440\u0435\u044f\u0445 \u0438 \u0442. \u0414. \u041e\u0442 \u0438\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u043e\u043d\u043d\u044b\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439, \u0442\u0430\u043a\u0438\u0445 \u043a\u0430\u043a Facebook, Amazon \u0438 Google, \u0435\u0434\u0438\u043d\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0435 \u043d\u0435\u0434\u0430\u0432\u043d\u0438\u0435 \u0438\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u0438, \u043e \u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u043c\u043e\u0436\u0435\u0442 \u0433\u043e\u0432\u043e\u0440\u0438\u0442\u044c Apple, - \u044d\u0442\u043e Apple Watch \u0438 Apple Pay. Apple Watch, \u043a\u043e\u0442\u043e\u0440\u044b\u0435, \u043d\u0435\u0441\u043c\u043e\u0442\u0440\u044f \u043d\u0430 \u00ab\u0437\u0432\u0435\u0437\u0434\u043d\u044b\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 \u043f\u0440\u043e\u0434\u0430\u0436\u00bb \u0432 2016 \u0444\u0438\u043d\u0430\u043d\u0441\u043e\u0432\u043e\u043c \u0433\u043e\u0434\u0443, \u043e\u043a\u0430\u0437\u0430\u043b\u0438\u0441\u044c \u0432 \u043e\u0434\u043d\u043e\u043c \u0440\u044f\u0434\u0443 \u0441 \u0434\u0440\u0443\u0433\u0438\u043c\u0438 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430\u043c\u0438 \u0438\u0437-\u0437\u0430 \u0438\u0445 \u043d\u0435\u0431\u043e\u043b\u044c\u0448\u043e\u0433\u043e \u0432\u043a\u043b\u0430\u0434\u0430 \u0432 \u043f\u0438\u0440\u043e\u0433 \u0434\u043e\u0445\u043e\u0434\u043e\u0432 Apple. \u041e\u0442\u0441\u0443\u0442\u0441\u0442\u0432\u0438\u0435 \u0438\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u0439 \u043f\u0440\u0438\u0432\u0435\u043b\u043e \u043a \u0447\u0440\u0435\u0437\u043c\u0435\u0440\u043d\u043e\u0439 \u0437\u0430\u0432\u0438\u0441\u0438\u043c\u043e\u0441\u0442\u0438 \u043e\u0442 \u0441\u0432\u043e\u0435\u0433\u043e \u0444\u043b\u0430\u0433\u043c\u0430\u043d\u0441\u043a\u043e\u0433\u043e \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430, \u043f\u0440\u0438 \u044d\u0442\u043e\u043c 63% \u0432\u044b\u0440\u0443\u0447\u043a\u0438 Apple \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u043b\u043e\u0441\u044c \u043d\u0430 iPhone.<\/p>\n<div id=\"attachment_1621\" style=\"width: 704px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/blog.cityfalcon.com\/wp-content\/uploads\/2016\/12\/4-apple-stock-article.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1621\" style=\"max-width: 100%; height: auto;\" class=\"wp-image-1621 size-full\" src=\"http:\/\/blog.cityfalcon.com\/wp-content\/uploads\/2016\/12\/4-apple-stock-article.png\" width=\"694\" height=\"300\" srcset=\"https:\/\/www.cityfalcon.ai\/blog\/wp-content\/uploads\/2016\/12\/4-apple-stock-article.png 694w, https:\/\/www.cityfalcon.ai\/blog\/wp-content\/uploads\/2016\/12\/4-apple-stock-article-300x130.png 300w, https:\/\/www.cityfalcon.ai\/blog\/wp-content\/uploads\/2016\/12\/4-apple-stock-article-600x259.png 600w\" sizes=\"(max-width: 694px) 100vw, 694px\" \/><\/a><p id=\"caption-attachment-1621\" class=\"wp-caption-text\">\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a: Google \u0424\u0438\u043d\u0430\u043d\u0441\u044b<\/p><\/div>\n<h2><b>\u0426\u0438\u043a\u043b \u0437\u0430\u043c\u0435\u043d\u044b \u0442\u0435\u043b\u0435\u0444\u043e\u043d\u0430, \u0447\u0442\u043e\u0431\u044b \u0438\u043c\u0435\u0442\u044c \u0431\u043e\u043b\u044c\u0448\u043e\u0435 \u0432\u043b\u0438\u044f\u043d\u0438\u0435 \u043d\u0430 \u0431\u0438\u0437\u043d\u0435\u0441<\/b><\/h2>\n<p>\u0421\u0434\u0432\u0438\u0433 \u0432 \u0441\u043e\u0441\u0442\u0430\u0432\u0435 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0435\u0439, \u0432\u044b\u0437\u0432\u0430\u043d\u043d\u044b\u0439 \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435\u043c \u043f\u0440\u043e\u043d\u0438\u043a\u043d\u043e\u0432\u0435\u043d\u0438\u044f \u043d\u0430 \u0440\u044b\u043d\u043a\u0438 \u0441 \u043d\u0438\u0437\u043a\u0438\u043c\u0438 \u0434\u043e\u0445\u043e\u0434\u0430\u043c\u0438, \u0441\u043e\u043a\u0440\u0430\u0449\u0435\u043d\u0438\u0435\u043c \u0442\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u0439, \u0441\u043d\u0438\u0436\u0435\u043d\u0438\u0435\u043c \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u044f \u043f\u0440\u043e\u0432\u0430\u0439\u0434\u0435\u0440\u043e\u0432 \u0443\u0441\u043b\u0443\u0433 \u0441\u0432\u044f\u0437\u0438 \u043a \u0431\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u044b\u043c \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u044f\u043c \u0432 \u0441\u0432\u043e\u0438\u0445 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u044b\u0445 \u043f\u043b\u0430\u043d\u0430\u0445 - \u0432\u0441\u0435 \u044d\u0442\u043e \u0441\u043f\u043e\u0441\u043e\u0431\u0441\u0442\u0432\u0443\u0435\u0442 \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u044e \u0446\u0438\u043a\u043b\u0430 \u0437\u0430\u043c\u0435\u043d\u044b \u0441\u043c\u0430\u0440\u0442\u0444\u043e\u043d\u043e\u0432. \u0421\u0440\u0435\u0434\u043d\u0438\u0439 \u0446\u0438\u043a\u043b \u0437\u0430\u043c\u0435\u043d\u044b \u0432 2013 \u0433\u043e\u0434\u0443, \u043a\u0430\u043a \u043f\u043e\u043a\u0430\u0437\u0430\u043d\u043e \u043d\u0430 \u0433\u0440\u0430\u0444\u0438\u043a\u0435, \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u043b \u043e\u043a\u043e\u043b\u043e 2 \u043b\u0435\u0442 \u0432 2013 \u0433\u043e\u0434\u0443. \u041e\u0436\u0438\u0434\u0430\u0435\u0442\u0441\u044f, \u0447\u0442\u043e \u0432 \u0431\u0443\u0434\u0443\u0449\u0435\u043c \u043e\u043d \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u0442\u0441\u044f \u043f\u043e\u0447\u0442\u0438 \u0434\u043e 3 \u043b\u0435\u0442.<\/p>\n<p><a href=\"http:\/\/blog.cityfalcon.com\/wp-content\/uploads\/2016\/12\/5-apple-stock-article.png\"><img loading=\"lazy\" decoding=\"async\" style=\"max-width: 100%; height: auto;\" class=\"size-full wp-image-1622 aligncenter\" src=\"http:\/\/blog.cityfalcon.com\/wp-content\/uploads\/2016\/12\/5-apple-stock-article.png\" alt=\"\" width=\"519\" height=\"385\" srcset=\"https:\/\/www.cityfalcon.ai\/blog\/wp-content\/uploads\/2016\/12\/5-apple-stock-article.png 519w, https:\/\/www.cityfalcon.ai\/blog\/wp-content\/uploads\/2016\/12\/5-apple-stock-article-300x223.png 300w\" sizes=\"(max-width: 519px) 100vw, 519px\" \/><\/a><\/p>\n<p>\u0421\u043e\u0433\u043b\u0430\u0441\u043d\u043e \u043e\u0442\u0447\u0435\u0442\u0443 Gartner, \u0440\u044b\u043d\u043e\u043a \u0441\u043c\u0430\u0440\u0442\u0444\u043e\u043d\u043e\u0432 \u043d\u0430\u0441\u044b\u0449\u0430\u0435\u0442\u0441\u044f - \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u0438\u0440\u0443\u0435\u0442\u0441\u044f, \u0447\u0442\u043e \u0432 2016 \u0433\u043e\u0434\u0443 \u0440\u043e\u0441\u0442 \u0441\u043e\u0441\u0442\u0430\u0432\u0438\u0442 \u0432\u0441\u0435\u0433\u043e 7% \u043f\u0440\u043e\u0442\u0438\u0432 14,4% \u0432 2015 \u0433\u043e\u0434\u0443.<\/p>\n<p>\u0423\u043c\u0435\u043d\u044c\u0448\u0435\u043d\u0438\u0435 \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u0430 \u043d\u043e\u0432\u044b\u0445 \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u0435\u043b\u0435\u0439 \u043d\u0430\u0440\u044f\u0434\u0443 \u0441 \u0443\u0434\u043b\u0438\u043d\u0435\u043d\u0438\u0435\u043c \u0446\u0438\u043a\u043b\u043e\u0432 \u0437\u0430\u043c\u0435\u043d\u044b \u0431\u0443\u0434\u0435\u0442 \u0435\u0449\u0435 \u0431\u043e\u043b\u044c\u0448\u0435 \u0432\u043b\u0438\u044f\u0442\u044c \u043d\u0430 \u043e\u0431\u044a\u0435\u043c\u044b \u043f\u0440\u043e\u0434\u0430\u0436 Apple \u0432 \u0431\u0443\u0434\u0443\u0449\u0435\u043c.<\/p>\n<h2><b>\u0420\u0435\u0437\u044e\u043c\u0435<\/b><\/h2>\n<p>\u041f\u0440\u043e\u0434\u0430\u0436\u0438 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0432 \u043e\u0441\u043d\u043e\u0432\u043d\u044b\u0445 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0445 - iPhone, iPad \u0438 Mac - \u0441\u043d\u0438\u0436\u0430\u044e\u0442\u0441\u044f. \u0421\u0435\u0433\u043c\u0435\u043d\u0442 \u0443\u0441\u043b\u0443\u0433, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u0431\u044b\u0441\u0442\u0440\u043e \u0440\u0430\u0441\u0442\u0435\u0442, \u0441\u043c\u044f\u0433\u0447\u0430\u0435\u0442 \u0441\u043d\u0438\u0436\u0435\u043d\u0438\u0435 \u0434\u043e\u0445\u043e\u0434\u043e\u0432 Apple \u0432 \u0434\u0440\u0443\u0433\u0438\u0445 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0445, \u043d\u043e Apple \u0441\u043d\u043e\u0432\u0430 \u043d\u0430\u0447\u043d\u0435\u0442 \u0432\u0432\u043e\u0434\u0438\u0442\u044c \u043d\u043e\u0432\u0448\u0435\u0441\u0442\u0432\u0430, \u0447\u0442\u043e\u0431\u044b \u0437\u0430\u0438\u043d\u0442\u0435\u0440\u0435\u0441\u043e\u0432\u0430\u0442\u044c \u0438\u043d\u0432\u0435\u0441\u0442\u043e\u0440\u043e\u0432!<\/p>\n<p>2017 \u0433\u043e\u0434 \u0432\u043f\u043e\u043b\u043d\u0435 \u043c\u043e\u0436\u0435\u0442 \u0441\u0442\u0430\u0442\u044c \u043f\u0435\u0440\u0435\u043b\u043e\u043c\u043d\u044b\u043c \u043c\u043e\u043c\u0435\u043d\u0442\u043e\u043c \u0434\u043b\u044f Apple \u0441 \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u0435\u043c \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432 \u0438, \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e, \u043f\u043e\u044f\u0432\u044f\u0442\u0441\u044f \u043d\u043e\u0432\u044b\u0435 \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u043d\u044b\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u044b, \u043d\u043e \u043f\u043e\u043a\u0430 \u043c\u043d\u0435 \u043d\u0435 \u0445\u0432\u0430\u0442\u0430\u0435\u0442 Apple, \u0447\u0442\u043e\u0431\u044b \u0437\u0430\u0441\u0442\u0440\u0430\u0445\u043e\u0432\u0430\u0442\u044c \u0441\u0432\u043e\u0439 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0439 \u043f\u043e\u0440\u0442\u0444\u0435\u043b\u044c \u0432\u043e \u0432\u0440\u0435\u043c\u044f \u0442\u0435\u043a\u0443\u0449\u0435\u0439 \u043d\u0435\u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u043e\u0441\u0442\u0438 \u043d\u0430 \u043c\u0430\u043a\u0440\u043e\u0443\u0440\u043e\u0432\u043d\u0435.<\/p>\n<p>\u0412\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0442\u044c \u0430\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u044b\u0435 \u0438 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0435 \u0438\u0441\u0442\u043e\u0440\u0438\u0438 Apple \u0438 \u0434\u0440\u0443\u0433\u0438\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0439 \u0432 \u0440\u0435\u0436\u0438\u043c\u0435 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0438. <a href=\"http:\/\/www.cityfalcon.com\/watchlists?assets=FB,AAPL,AMZN,TSLA,GOOG\" target=\"_blank\" rel=\"noopener noreferrer\">\u0437\u0434\u0435\u0441\u044c<\/a><\/p>\n<p><b><i>\u041e\u0431 \u0430\u0432\u0442\u043e\u0440\u0435<\/i><\/b><\/p>\n<p><i>\u0420\u0443\u0437\u0431\u0435\u0445 \u0411\u0430\u0447\u0430 - \u043e\u0441\u043d\u043e\u0432\u0430\u0442\u0435\u043b\u044c \u0438 \u0433\u0435\u043d\u0435\u0440\u0430\u043b\u044c\u043d\u044b\u0439 \u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440 <\/i><a href=\"http:\/\/www.cityfalcon.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">CityFALCON<\/a><i>. \u041e\u043d \u0438\u043d\u0432\u0435\u0441\u0442\u0438\u0440\u0443\u0435\u0442 \u0438 \u0442\u043e\u0440\u0433\u0443\u0435\u0442 \u043d\u0430 \u0440\u044b\u043d\u043a\u0430\u0445 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0435 15 \u043b\u0435\u0442, \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u043a\u0432\u0430\u043b\u0438\u0444\u0438\u0446\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u043c \u0431\u0443\u0445\u0433\u0430\u043b\u0442\u0435\u0440\u043e\u043c \u0438 \u0438\u043c\u0435\u0435\u0442 \u0441\u0442\u0435\u043f\u0435\u043d\u044c \u043c\u0430\u0433\u0438\u0441\u0442\u0440\u0430 \u0434\u0435\u043b\u043e\u0432\u043e\u0433\u043e \u0430\u0434\u043c\u0438\u043d\u0438\u0441\u0442\u0440\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u041e\u043a\u0441\u0444\u043e\u0440\u0434\u0441\u043a\u043e\u0433\u043e \u0443\u043d\u0438\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442\u0430.<\/i><\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>\u0420\u0435\u0437\u044e\u043c\u0435: 2016 \u0433\u043e\u0434 \u0431\u044b\u043b \u0441\u0443\u043c\u0430\u0441\u0448\u0435\u0434\u0448\u0438\u043c \u043d\u0430 \u0433\u0435\u043e\u043f\u043e\u043b\u0438\u0442\u0438\u0447\u0435\u0441\u043a\u043e\u043c \u0438 \u0434\u0440\u0443\u0433\u0438\u0445 \u0444\u0440\u043e\u043d\u0442\u0430\u0445; Apple \u0438\u0437\u043e \u0432\u0441\u0435\u0445 \u0441\u0438\u043b \u043f\u044b\u0442\u0430\u043b\u0430\u0441\u044c \u0432\u043d\u0435\u0434\u0440\u044f\u0442\u044c \u0438\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u0438 \u0432 \u0442\u0435\u0447\u0435\u043d\u0438\u0435 \u043f\u043e\u0441\u043b\u0435\u0434\u043d\u0438\u0445 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u0438\u0445 \u043b\u0435\u0442 \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 \u0434\u0440\u0443\u0433\u0438\u043c\u0438 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u043c\u0438 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f\u043c\u0438, \u0442\u0430\u043a\u0438\u043c\u0438 \u043a\u0430\u043a Facebook, Google, Amazon \u0438 Tesla; \u0415\u0441\u043b\u0438 \u0432 \u0432\u0430\u0448\u0435\u043c \u043f\u043e\u0440\u0442\u0444\u043e\u043b\u0438\u043e \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0438\u2026 <a class=\"more-link\" href=\"https:\/\/www.cityfalcon.ai\/blog\/ru\/investments\/why-the-apple-stock-is-the-perfect-short-for-your-tech-portfolio\/\">\u0427\u0438\u0442\u0430\u0442\u044c \u0434\u0430\u043b\u0435\u0435 \u2192<\/a><\/p>","protected":false},"author":1,"featured_media":1641,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[20],"tags":[121,34,52,50],"class_list":["post-1617","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-investments","tag-analysis","tag-apple","tag-portfolio","tag-stock"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why the Apple Stock is the Perfect Short for Your Tech Portfolio<\/title>\n<meta name=\"description\" content=\"2016 has been an interesting year to say the least, and amidst all the uncertainties, most markets have gone up significantly - maybe due to...\" \/>\n<meta name=\"robots\" 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